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Glossary

P-Value

The probability of seeing results as extreme as yours if there were no real difference.

What is a P-Value?

A p-value is the probability of observing results as extreme as yours (or more extreme) if there were no real difference between variants.

A low p-value (below 0.05) means it's unlikely the results are due to random chance, so we call them "statistically significant."

Common Misinterpretation

❌ Wrong interpretation

"p = 0.03 means there's a 3% chance the result is false."

✓ Correct interpretation

"p = 0.03 means if there were no real difference, we'd see results this extreme only 3% of the time."

Significance Thresholds

P-ValueInterpretation
< 0.001Highly significant
< 0.01Very significant
< 0.05Significant (standard threshold)
≥ 0.05Not significant

Limitations

  • Doesn't tell you the probability B is actually better
  • Doesn't tell you the size of the effect
  • Can be "hacked" by checking results repeatedly

See it in action

runab shows you these metrics for every A/B test you run.

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